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RevOps Roundup: August 23th to 29th, 2025

 

RevOps Round-up
 
 

 

What AI Sales Enablement Looks Like at FullFunnel

FullFunnel

What happens when AI becomes part of everyday sales enablement? FullFunnel shares how they’re weaving AI into sales processes to make teams more effective.

- Automating repetitive tasks to free up sales teams.
- Leveraging AI for coaching and personalized buyer experiences.
- Scaling training programs with machine-driven insights.

The article offers a practical look at how AI can move beyond the hype to deliver measurable value.  Read the full blog here to see how FullFunnel is putting it into action.

 


Revenue Forecasting Methods

Outreach.io

Forecasting is at the heart of RevOps, but accuracy is still a challenge, only 43% of leaders forecast within 10% of reality. This blog reviews the most common forecasting methods, from historical models to advanced AI-driven approaches, and highlights when each one is most effective.

After reading, you’ll walk away with a clearer picture of which forecasting approach fits your stage, how to reduce variance, and how to build trust in your numbers across leadership. Explore the article here

 


Unlocking Revenue Operations: How CPQ Systems Transform ARR Management and Forecasting

Operatus.io

CPQ isn’t just about quotes—it’s a driver of revenue predictability. Operatus explores how CPQ systems improve ARR management, support precise proration, and give RevOps leaders audit-ready contract visibility.

You’ll leave this blog with practical ideas for using CPQ not just to streamline deals, but to strengthen forecasts and improve long-term revenue visibility. Read the full blog here.

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How RevOps Can Shape Boardroom Success

RevOps Lab

What happens when Revenue Operations earns a seat at the boardroom table? In this episode, John McMahon shares how RevOps leaders can arm CROs and executives with the right insights to drive impactful conversations.

Key themes explored include:

- Preparing leadership for board-level discussions with data-driven narratives.
- Why headcount, productivity, and attrition are the true levers for scaling sales.
- How territory equity shapes both rep retention and performance.
- The frameworks that boards actually want to see (five-quarter model, rep productivity, net-new vs. expansion growth).

This episode is packed with actionable frameworks for RevOps leaders ready to elevate their influence at the top.  Listen to the full conversation here.

revenue operations podcast


 

The Art and Science of Sales Compensation Plans with Dana Therrien

The CRO Spotlight Podcast

Designing a sales compensation plan is one of the toughest balancing acts in revenue leadership. Dana Therrien unpacks why the best plans are simple, motivating, and directly tied to customer value.

The conversation touches on aligning comp structures with business objectives, using AI for smarter decision-making, and building governance councils to ensure transparency.

If you’re rethinking how compensation can fuel, not frustrate, sales performance, this episode is a must.  Tune in here.

revenue operations podcast


 

Maturity Model for Reporting

The Revenue Growth Architects

Reporting maturity isn’t about dashboards—it’s about decision-making. This episode introduces a framework for moving from basic reports to advanced analytics that truly guide strategy.

What you’ll hear about:

- The stages of reporting maturity and how to assess where you stand.
- Common mistakes organizations make when scaling reporting processes.
- How RevOps teams can guide companies toward higher levels of insight.

For leaders looking to evolve beyond vanity metrics and into meaningful insights, this model provides a clear path.  Listen to the full episode.

revenue operations podcast

 

Agentic AI in Action: The Future of Revenue Operations Is Already Here

Marc McNamara

AI isn’t just a buzzword anymore, it’s already transforming how RevOps teams forecast, analyze, and execute. This live session highlights real-world use cases of agentic AI that are reshaping operations at scale.

The session is a valuable watch for anyone wondering how AI will move from concept to everyday practice in revenue operations. Catch the replay here


 

AI for Marketing Analytics: The Good, the Bad, and the Ugly

RevOps Co-op ft. CaliberMind

Marketing teams face no shortage of data, but turning it into insights is another story. This webinar breaks down how AI can sift through the noise, identify patterns, and improve campaign performance.

For RevOps and marketing leaders alike, the session offers practical strategies to make analytics faster, smarter, and more actionable. Replay or register here to explore the future of AI-driven analytics.

 

Looking Ahead

Revenue Operations never stands still, and that’s the beauty of it. The content we’ve shared this week isn’t just theory; it’s a toolkit of perspectives you can apply right away. Whether it’s refining your reporting, rethinking compensation, or exploring how AI fits into your strategy, the key is to test, learn, and adapt.

Stay tuned for next week’s roundup, where we’ll bring another set of insights to help you keep pushing boundaries and driving growth.


 

 

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