The RevOps roundup curates the best weekly content from revenue operations leaders around the global.
Salesforce Data Cleansing: Proactive and Reactive Strategies to Keep Your CRM Squeaky Clean [Blog]
How clean is your Salesforce instance? This article explores why data hygiene is more than a nice-to-have—it’s mission-critical for RevOps teams looking to scale effectively.
Key takeaways:
- The difference between proactive vs. reactive data cleansing approaches.
- How dirty data impacts pipeline accuracy and team productivity.
- Where automation makes the biggest impact.
By the end, you’ll know how to keep your CRM trustworthy and ready to support growth. Read the full article here.
How to Build a Self-Service B2B Research Hub That Converts [Blog]
by RevSure
More buyers want to do their own research before ever speaking to sales. RevSure’s latest post walks through how to build a self-service B2B research hub that empowers prospects while boosting conversion rates.
The article covers how to structure your hub, what type of content drives engagement, and how to align the experience with your buyer’s decision-making process. The result? Better-qualified leads and a smoother path to purchase.
If you’re rethinking how your digital experience supports revenue growth, this one’s worth a read. Check it out here.
What Are GTM Intelligence Platforms—and Are They Here to Stay? [Blog]
by CaliberMind
Go-to-market intelligence platforms are quickly becoming the backbone of modern RevOps. In this piece, CaliberMind explains how these platforms unify scattered data, generate deeper insights, and support smarter decisions across the revenue engine.
Highlights include:
- What GTM Intelligence Platforms are and why they matter now.- The shift from point solutions to integrated infrastructures.
- How these tools empower sales, marketing, and revenue leaders alike.
A great read if you’re curious about the next generation of RevOps infrastructure. Read the full article here.
AI, alignment, & collaboration, with Sandy Robinson) [Podcast]
Season four closes with an insightful discussion on AI’s evolving role in RevOps. Sandy Mangat joins to reflect on lessons learned, how alignment across teams is changing, and where AI collaboration is headed.
Listeners can expect reflections on:
- Practical applications of AI in RevOps today.- How alignment challenges are shifting with automation.
- Predictions for the next wave of AI adoption in revenue teams.
It’s a thoughtful wrap-up that puts AI in context—not just as a tool, but as a team enabler. Listen here.
Why 69% of Workers Don't Engage & How Revenue Leaders Can Fix It | Greg Leos [Podcast]
by The Revenue Insights Podcast
Employee disengagement is more than an HR issue—it’s a revenue problem. This episode dives into why so many workers feel disconnected and what revenue leaders can do to bridge the gap.
The conversation explores the root causes of disengagement, leadership strategies that inspire commitment, and the ripple effects on revenue performance.
If you manage teams, this one offers actionable advice on keeping motivation high and results sustainable. Tune in here.
When mid-year results fall short, how do you recover?
Eddie Reynolds shares practical steps to turn missed targets into opportunities, from reassessing KPIs and reallocating resources to empowering managers under pressure.
Listen to the full conversation and discover how to pivot without losing momentum.
You Can’t Automate Chaos: GTM Infrastructure for the AI Era [Webinar]
by RevOps Co-op ft. Revenue Hero
What if your data stack was the strongest part of your GTM strategy? This episode makes the case that data infrastructure is no longer just backend—it’s now front and center in driving growth.
The discussion unpacks:
- Why infrastructure determines GTM speed and adaptability.- How companies are rethinking their approach to data.
- Examples of organizations winning by putting infrastructure first.
Save your place here, this is a must-listen if you’re interested in where RevOps strategy and data engineering intersect.
Finance-Proof Your Comp Plans: a RevOps Survival Guide [Webinar]
Want to know how leading SaaS companies supercharge their co-selling with AWS?
This workshop walks you through integrating AWS ACE with Salesforce to streamline opportunity management and accelerate your sales cycle.
You’ll explore:
- ACE program essentials and its Salesforce Connector.- Automation to reduce manual work and improve partner collaboration.
- Best practices for tracking opportunities and managing co-sell pipelines.
By the end, you’ll have a clear playbook to boost efficiency and maximize results with AWS and Salesforce. Register now to take your co-selling to the next level.
Ready to keep building?
This week’s roundup is just a snapshot of the ideas moving RevOps forward. Whether you're realigning priorities, exploring smarter automation, or designing your next roadmap these conversations are here to guide you. Make space for strategic thinking, and we’ll be back next week with more handpicked insights to support your growth. We've got your back.
