How has AI transformed revenue workflows in 2025? This review from Outreach details record platform usage and AI integrations that centralized operations for improved visibility and predictability in RevOps.
The piece covers key developments in a cohesive narrative: massive activity metrics like 43.9M deals and $765B pipeline managed; AI Agents for prospecting, deal guidance, and pipeline hygiene; Conversation Intelligence analyzing 2.5M calls for insights; innovations in forecasting accuracy and governance; and implications for 2026 with AI as essential for precision execution.
For a data-backed look at how AI is reshaping revenue performance, check out the full year-in-review here.
AI is shifting paid search from manual tactics to algorithmic optimization, impacting GTM efficiency in B2B strategies. This article explains how personalized ads use predictive targeting and real-time signals to enhance budget allocation and outcomes.
To adapt your paid search for better revenue alignment, dive into the complete strategy guide here.
RevPartners' RevOps blog compiles practical guides on building efficient revenue engines, particularly with HubSpot. This page collects articles that discuss CRM optimization, sales intelligence tools, and growth processes central to operational efficiency.
Topics span HubSpot integrations for data and attribution, comparisons like Clay vs. ZoomInfo for prospecting, AI tools for personalization, sustainable growth beyond acquisition focus, and hybrid inbound-outbound marketing strategies.
Explore the collection of RevOps resources to streamline your HubSpot-based workflows and pipeline growth here.
By: GTM Science - A show for GTM and RevOps leaders
Many B2B teams see inbound leads fail to enter the pipeline due to operational gaps rather than quality issues. This episode outlines a practical nine-step framework to diagnose and fix conversion problems in RevOps processes.
The discussion flows through identifying major revenue leaks like inadequate follow-up on hand-raisers and poor score-based conversions, then details steps including defining qualification criteria, implementing routing and response standards, building cadences and scoring models, separating lead types, tracking metrics, creating dashboards, and data-driven coaching.
To implement changes that can significantly boost lead-to-close rates, listen to the full episode here.
GTM teams increasingly need skills to leverage AI for rapid custom tool building without deep technical expertise. This conversation introduces "vibe coding" as AI-guided development empowering non-technical roles in RevOps and sales.
For insights on emerging skills to enhance operational efficiency and innovation, tune into the complete discussion here.
Investors evaluate AI opportunities amid debates on market sustainability and long-term value. Mark Cuban shares his approach to AI investments, drawing from decades of experience in tech and entrepreneurship.
The episode covers potential AI bubbles, adapting proven investment principles to emerging technologies, shifting enthusiasm levels in the AI space, and broader implications for strategic decision-making in revenue-related tech adoption.
Gain perspective on navigating AI investments for potential revenue impact by exploring the full interview here.
By: RevOps Co-op ft. Openprise
What are the common missteps that slow AI adoption in revenue teams? This webinar focuses on the pitfalls organizations often encounter when scaling AI initiatives inside RevOps, helping leaders avoid traps that cost time, budget and momentum.
The webinar highlights:
Participants walk away with a practical checklist of what to avoid, giving them confidence to plan AI scaling more deliberately and effectively. Watch the webinar here and learn the 11 key mistakes to avoid.
By: Revenue Operations Alliance
RevOps and sales enablement professionals in London need dedicated spaces to build connections and share real-world tactics for improving revenue performance. This in-person meetup on February 18 brings together practitioners to exchange ideas in a collaborative, peer-driven environment.
The session focuses on practical discussions around cross-functional alignment, overcoming common operational challenges, and strategies for enhancing GTM efficiency through better enablement and RevOps practices. Attendees gain fresh perspectives from peers in similar roles while expanding their professional network in the UK revenue community.
To join the conversation and connect with like-minded revenue leaders, save your spot for the meetup here.