The RevOps roundup curates the best weekly content from revenue operations leaders around the global.
Who to Follow?
Kyle Coleman
There’s a vicious cycle in cold prospecting [Post]
Breaking the cycle of cold prospecting 🔄
Join the Clari Prospecting Academy (for free!), run by yours truly. We are fixing the revenue process. Find the details on Kyle Coleman's profile. Stay tuned for game-changing ideas.
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What to Read?
Thriving in RevOps as a Team of One [Blog]
by RevOps Co-op
Explore Daniel Cohen's Journey in Revenue Operations. Daniel, from sales to RevOps, shows his knack for optimization.
Transition: Adapting seamlessly as a team of one in startups.
Expectations: Learn prioritization and effective communication.
Expanding: Identify the next hire and build a compelling case.
Embrace Chaos: Enjoy adaptability in startup life.
Connect: Join Daniel and RevOps Co-Op for support.
Read the full blog here for valuable insights.
How To Overcome Revenue Operations Constraints And Boost The Growth Engine [Blog]
Boost Revenue with Efficient Operations. Uncover strategies for success in revenue operations in the face of challenges:
- Audit and Optimize
- Define Scope
- Set Limits
- Prioritize Thoughtfully
- Enhance Processes
Maximize growth and customer value. Learn more, dive into the full blog.
What to Listen to?
Redefining MQLs and the Importance of Shared Pipeline in B2B Marketing | Making Fun of Marketing [Podcast]
Join an eye-opening discussion in this podcastChris joins the podcast Making Fun of Marketing hosted by Scott Logan of Kronologic. They address the shortcomings of traditional marketing practices:
- Redefining MQLs and getting rid of low intent leads.
- Prioritize qualified ICP buyers ready to make a purchase.
- Streamlining sales, eliminating unnecessary steps and increasing conversion rates.
- Questioning the traditional definition of sales pipeline and opting for a new framework based on sales win rates.
- Promote collaboration between sales and marketing with a shared pipeline.
- Embrace intent data and address measurement limitations.
- Encourage companies to break free from incremental optimization and embrace an exponential growth operating model.
Don't miss this game-changing conversation. Listen here.
What to Attend?
How To Fix Your Lead Scoring & Boost Inbound Revenue Over 50% [Webinar]
Discover the secrets to supercharging your lead-scoring strategies. Join Dima Popov, Founder of Tomi.ai, as he reveals the 'mortal sins' of lead scoring and proven techniques that boosted inbound revenue by over 50%. Learn how to avoid common mistakes, implement fixes, and enhance your media targeting and performance. Play it here.
