The RevOps roundup curates the best weekly content from revenue operations leaders around the global.
What to Read?
6 CRM Lead Scoring Tools to Consider in 2024 [Blog]
by Breadcrumbs
This blog post explores the importance of CRM lead scoring tools for sales teams and discusses six top options for 2024.
It highlights key features of each tool, including pros and cons, and concludes by emphasizing the limitations of CRM-based lead scoring and the benefits of using a dedicated tool like Breadcrumbs for more nuanced and actionable insights.
Read the full article to discover the best CRM lead scoring tools and how they can enhance your sales strategy.
Best 11 Account-Based Marketing Tactics To Use In 2024 [Blog]
by Breadcrumbs
This article explores the best Account-Based Marketing (ABM) tactics for 2024, emphasizing the importance of personalization in marketing strategies. It presents 11 effective ABM tactics to help businesses capture high-value clients. Here's a summary of these tactics:- Use LinkedIn Social Data to Your Advantage
- Use LinkedIn Ads Company Targeting
- Utilize Cross-Platform Social Listening & Engagement
- Create Custom Pitch Decks for Each Client
- Create Account-Specific Offers
- Use Lead Scoring to Determine Which Accounts to Pursue
- Set Up Offers That Drive Meetings and Direct Contact
- Take Advantage of Remarketing Campaigns
- Personalize Prospects' On-Site Experiences
- Sending Personalized Gifts
- Track Changes with Key Players
The article concludes by emphasizing the value of ABM despite its higher effort requirement and suggests thinking creatively to connect meaningfully with prospects at every stage of the sales process. Full article here.
Everything You Need to Know About AI-powered Sales Enablement in 2024 [Blog]
by Revenue.io
Discover the power of AI-driven Sales Enablement! This article explores how Sales Enablement equips teams with tools to engage customers effectively, increase productivity, and align sales with marketing. Learn about the benefits, implementation strategies, and the role of Sales Enablement platforms.
Ready to boost your sales success? Dive into the full article now!
What to Listen to?
Building and scaling RevOps at LinkedIn with José Almaraz Reséndez [Podcast]
Synotnice the latest episode of RevOps Unboxed as Jose Almaraz Resendez, Senior Director of Sales Operations at LinkedIn, unveils the revenue operations systems that drive LinkedIn's growth. Learn about his expertise in building teams, defining Go-To-Market strategies and leveraging data for business decision making.
Discover insights on streamlining forecasting processes and optimizing operational cadence. Listen to the full episode now and join the conversation on the key points.
Essential Strategies for Mastering RevOps ft. Colin Gerber [Podcast]
Tune in to the third season premiere of The Revenue Lounge Podcast with Colin Gerber, Vice President of RevOps and Strategy at Socure. Colin shares insights from his 12+ years of experience in revenue operations, sales operations and business operations.
Discover how RevOps drives revenue growth through seamless alignment of departments and learn the key challenges and strategies in this dynamic field. Don't miss this opportunity to gain valuable insights from an experienced industry leader.
Listen to the full episode now and join the conversation about revenue operations.
The #1 Goal of Every GTM Leader Should Be... [Podcast]
Join David and Adam on the latest episode of the RevOps Recruiters podcast, featuring Dan Perry, Director of Sales and Commercial Excellence at Parthenon, a prominent private equity firm. With over three decades of experience in sales and marketing, including six years in private equity, Dan brings invaluable insights into driving sales effectiveness and fostering company growth.
Discover how go-to-market leaders in private equity-backed companies strategically increase company valuation and align with PE investors' financial goals.
Explore the crucial role of Revenue Operations in optimizing data accuracy, defining KPIs, and aligning operational processes to drive revenue growth and achieve success. Listen to the full episode now and learn from industry experts!
What to Attend?
Chief Revenue Officer Summit [Webinar]
by Revenue Operations Alliance
Discover the Chief Revenue Officer Summit:vEmpower your team. Elevate your strategy.
Connect with top revenue leaders, gain valuable insights and stay ahead of industry trends.
Come together to innovate, collaborate and accelerate your revenue growth.
Improve your revenue. Sign up now!
RevOps Team of One. Everything You Need to Succeed [Webinar]
by Revenue Operations Alliance ft. Conga
Join this webinar on "Transforming Your Revenue Operations Processes" by Ash Finnegan, Vice President of Product Strategy, GTM and Transformation at Conga.
Unlock the potential of your revenue operations with a transformational approach. Explore the key quadrants: Revenue & Expansion, Propose & Quote, Manage & Deliver, and Negotiate & Execute - gaining invaluable insight into the revenue operations lifecycle.
Discover how aligning your entire technology stack can improve customer experiences and drive personalized engagements. Harness the power of data to make informed decisions and optimize every customer interaction.
Don't miss out: register now to revolutionize your revenue operations!
