The RevOps roundup curates the best weekly content from revenue operations leaders around the global.
What to Read?
5 Predictions for RevOps in 2024 [Blog]
by RevOps Co-op
Dive into the future of revenue operations: Navigating the trends of 2024".
Explore the ever-evolving world of revenue operations (RevOps) in our blog. Discover insights on:
Shifting investments: early investment in marketing and an out-of-the-box approach to sales.
Sales realities: the need for training, personalized marketing and a strong product reputation.
Fractional leaders: Discover why fractional services are on the rise and offer a solution for strategic marketing without exhausting funding streams.
Redefining RevOps: support for all go-to-market teams, emphasizing alignment with functional operations.
The analytics imperative: prioritizing analytics to navigate a data-driven landscape, from training leaders to mastering marketing analytics and demonstrating product value.
Join the journey of RevOps trends: adapt to thrive in the future of Revenue Operations. Read the full blog here.
How To Navigate the New Email Sending Rules in B2B [Blog]
by Calibermind
In the latest episode of Revenue Marketing Report, Jesse Ouellette, founder of LeadMagic, and Camela Thompson discuss upcoming Gmail policies affecting B2B cold prospecting. With the shadow ban, high spam rates and consequences looming, they explore how personalization falls short. The countdown to February 1 calls for a strategic reassessment for both marketing and sales teams.
Read the full article and tune in to the new episode to discover how to navigate the changing email landscape.
3 Ways Sales Leaders Can Navigate the New Email Requirements by Google and Yahoo [Blog]
by Revenue.io
Google and Yahoo's email policy changes, effective April 2024, are aimed at stricter authentication and engagement. Despite initial concerns, Revenue.io stresses the ongoing importance of email and offers practical steps for organizations to adapt and succeed. The changes present an opportunity to improve outbound sales and customer acquisition, and the January 16 webinar will provide valuable insights for managers.
Discover all the insights by reading the full article here.
How to build a winning revenue operations tech stack [Blog]
by Rebecca Stewart at Revenue Operations Alliance.
Increasing organizational efficiency through a well-designed revenue technology stack is crucial.
This comprehensive guide covers the importance of a revenue operations technology stack, the challenges faced during its construction, the key tools needed (CRM system, automation tools, customer success and support tools, sales enablement tools, reporting and analytics tools, and forecasting tools), the types of solutions (full suite vs. best-of-breed, build vs. buy), and the steps to building a winning RevOps technology stack.
The article emphasizes the importance of partnerships, scope implementation, integration assessments, pre-purchase testing, the buying cycle and enablement to ensure successful implementation and utilization of the technology stack. Full article here.
Beyond preparedness: crafting an enterprise ready for anything [Blog]
by Nicole Epstein from DealHub.io
Executive Insight: Unleashing Enterprise Readiness
Embark on a strategic exploration of "Enterprise Readiness" in Revenue Operations. This piece transcends conventional preparedness, spotlighting adaptability amidst market shifts. Dive into the pillars of readiness: Agile Processes, Adaptive Leadership, Robust Cybersecurity, and Advanced Technology Integration.
Discover how to craft a readiness roadmap, foster collaboration, and invest in workforce training. For C-suite leaders, it's not just survival; it's visionary investment. Champion enterprise readiness to transform disruptions into opportunities.
Ready to lead in Revenue Operations? Explore the complete article for in-depth insights. Your journey to organizational resilience begins here. Read now for a proactive and thriving future.
What to Listen to?
Aligning sales and marketing to achieve revenue growth with Tina Wung [Podcast]
🎙️ Episode Focus: Synergizing Sales and Marketing to Increase Revenue
Discover how to accelerate revenue in the latest episode of RevOps Unboxed where Sandy Robinson hosts Tina Wung, VP of Growth Marketing at Nisum. Tina explores the critical role of aligning sales and marketing for strong revenue streams.
🚀 Key Topics:
Crucial Alignment: The indispensability of sales and marketing synergy for revenue growth.
Guest Spotlight - Tina Wung: With over 20 years in technology and startups, Tina shares impactful insights from her journey.
Technology and Innovation: Learn about Tina's pioneering efforts in integrating cutting-edge technologies into marketing strategies.
About Tina Wung: Tina, a growth catalyst with Fortune 100 and startup experience, brings transformative insights from ABInBev, Mondelez International and more.
Ready to elevate your revenue strategy? Don't miss this engaging episode of RevOps Unboxed. Dive into revenue operations transformation and discover strategies, challenges and success stories.
What to Attend?
Kickstart & Grow Your Career as a RevOps Fractional [Webinar]
by RevGenius
Webinar alert: "RevOps Fractionals Masterclass."
🚀 Unlock B2B Success: Explore the impact of RevOps Fractionals in a booming gig economy and startup landscape. Join this masterclass with three fractional leaders to stay ahead of the curve!
Key points:
RevOps Ecosystem Insights: Navigate trends and challenges for effective customer solutions.
Crafting Your Toolkit: Essential skills and tools for successful RevOps Fractionals.
Real Success Stories: Learn from transformational experiences of fractional consultants.
🌐 Powered by Operatus: Seamless event experience guaranteed.
🎙️ Meet the speakers:
Mollie Bodensteiner: Operations expert driving innovation.
David Maxey: Chief Revenue Operations Officer with a holistic approach.
Adam Jay: B2B SaaS sales leader with over $100 million in ARR sales.
Ready to elevate your career in RevOps? Register now for insights, strategies and success stories.
5 Strategies to Make Your CRM a Unified Source Driving Pipeline [Webinar]
by RevGenius
🚀 Unlock the potential of CRM: Elevate your pipeline management, forecasting and ROI with this exclusive webinar!🎯 Discover key strategies:
Increase revenue: Unlock growth through targeted marketing, personalized engagement and upselling.
Save time: Streamline processes, automate tasks and empower your team to make quick, informed decisions.
Optimize operations: Transform your CRM into an operational hub that improves collaboration and communication.
🎙️ Meet expert speakers:
Mark Lerner (Director of Growth Marketing at DealHub): 10+ years of experience, leading marketing strategies and execution.
Connor Jeffers (Aptitude 8): HubSpot expert, specializing in WebOps, RevOps, Marketing Ops and Solution Architecture.
Jason Hubbard (COO, RevGenius): Startup veteran and host of the weekly live show Outbound 2.0.
Ready to revolutionize your CRM? Register here for valuable insights, practical approaches and success stories!
Revenue Operations Reimagined: A New Path to Profit [Webinar]
Discover profitable strategies: Join this webinar to reimagine revenue operations and chart a new path to profits.🚀 Explore crucial topics:
- Revenue Operations Framework.
🎙️ Featured Speaker: Harshal Patil (Founder of BTB Venture Group), leading Revenue Operations expert who will provide deep insights and practical strategies.
Secure your spot now for an enriching session full of practical tips!
