The RevOps roundup curates the best weekly content from revenue operations leaders around the global.
What to Read?
Top Sales Activity Tracking Tools for 2024 [Blog]
by Nektar Team
Unlock the secrets to skyrocketing sales!
This blog reveals how sales activity tracking tools can be your game-changer, revolutionizing team performance and maximizing revenue.
Dive in to discover the power of enhanced visibility, data-driven decision-making, and seamless collaboration. Don't miss out on transforming your sales process and seizing every opportunity for success! Full article here.
Top 10 Relationship Intelligence Tools for 2024 [Blog]
by Nektar Team
In the realm of sales, cultivating relationships is vital, but it's tougher than ever with limited prospect time.
This blog unveils the solution relationship intelligence tools. Focused on Nektar and other top tools like LinkedIn Sales Navigator and Outreach, discover how these tools leverage data to streamline processes, map stakeholders, provide detailed prospect insights, and recover lost leads.
Explore the efficiency and power of relationship intelligence for smarter, more successful sales in the digital era. Full blog here.
Leveraging AI GTM for Marketing Success [Blog]
by RevPartners
Explore the transformative impact of Go-to-Market AI (GTM AI) in the competitive landscape of marketing.
Uncover the role of AI-powered algorithms in streamlining market research, offering personalized marketing messages, and empowering sales teams. From automating data collection for market trends to crafting tailored customer experiences, GTM AI emerges as a game-changer.
Read the full blog and learn how AI enhances email campaigns, optimizes pricing strategies, and provides valuable insights for sales teams, propelling businesses to stay ahead of the curve in the digital era.
Revenue Operations Past, Present, And Future [Blog]
by Simon Daniels from Forrester
Embark on a journey through the past, present, and future of revenue operations (RevOps) with insights inspired by Charles Dickens' "A Christmas Carol."
The evolution unfolds from a simpler era, where marketers grappled with manual data handling, to the tech-savvy present, marked by CRM, marketing automation, and data privacy considerations. Delve into the future, envisioning a united revenue ecosystem, where operations align to maximize customer value and commercial performance.
The narrative foresees a shift from individual lead metrics to holistic demand management, integration of intent data for insights, and the pervasive role of artificial intelligence. Unlike Scrooge's ghostly encounters, RevOps holds the promise of a strategic and customer-centric future. Full article here.
What I Learned About Sales Technology In 2023 [Blog]
by Seth Marrs from Forrester
Explore the transformative trends in sales tech during 2023:
- Athlete-Style Tracking: Evolving to benefit sellers; more progress expected in 2024.- Tech Stack Clarity: Consolidation easing confusion; clarity expected in 2024.
- Conversation Intelligence: Crucial for insights; capabilities to grow in 2024.
- Clari's Strategic Move: Acquisition of Groove shapes a unified platform in 2024.
- Funding Boosts Competitiveness: Limited funding, but Apollo and Mediafly positioned well for 2024.
- Advanced Conversation Insights: Expectation of advanced features in conversation intelligence tech in 2024.
- Google's Spam Impact: Initial concerns addressed; proactive preparation for potential expansions in 2024.
Discover the full insights and predictions for an exciting 2024. Read the complete blog here.
What to Listen to?
Exploring AI in RevOps: From Parlor Tricks to Real Application [Podcast]
by Mark Lerner from RevAmp
Revamp Podcast Highlights: AI in RevOps
- AI Evolution: Siri to Amazon Alexa, trace the journey.- RevOps Applications: Reshaping with data cross-comparisons.
- New Frontiers: Custom GPTs and personalized bots.
- Prompt Engineering: Enhancing AI communication.
- Future Outlook: Nico's insights on AI's impact.
GTM 73: 50+ GTM Leaders on What’s Working and Career Learnings [Podcast]
Explore the latest episode where host Scott Barker compiles insights from over 50 go-to-market leaders, sharing successful tactics and strategies and learnings summarized in concise form.
Tune in for a session packed with insights.
What to Attend?
RevOps Resolutions: All Stars Share 2024 Priorities & Predictions [Webinar]
by RevOps Co-op ft. Quotapath
Unlock Success in 2024: RevOps Insights Webinar!
Wondering "What Now?" after a challenging year for B2B SaaS? QuotaPath brings you top RevOps minds to share crucial insights for 2024:
- Changes in industry benchmarks
- Adaptation of OKRs and KPIs
- Alignment of compensation plans with new business objectives
- Challenges in cold prospecting
Grab your notepads and absorb invaluable knowledge!
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